2023 Subaru Ascent

The 2023 Subaru Ascent brings to the table a unique blend of rugged capability, family-friendly versatility, and Subaru’s signature all-wheel-drive (AWD) technology. Since its debut, the Ascent has been designed to cater to families and adventurers alike, combining interior space with safety features, high-tech amenities, and off-road performance. In this blog, we’ll take a deep dive into what makes the 2023 Subaru Ascent an appealing option in the midsize SUV market, examining its performance, design, safety, technology, and its place in the competitive SUV landscape.

The 2023 Subaru Ascent is powered by a 2.4-liter turbocharged flat-four (boxer) engine, which generates 260 horsepower and 277 lb-ft of torque. Mated to a continuously variable transmission (CVT), this powertrain is designed for both fuel efficiency and the power needed for a three-row SUV. The flat-four engine also contributes to the vehicle’s low center of gravity, which enhances stability, especially when cornering or handling rough terrain.

As is standard with Subaru’s lineup, the Ascent features the brand’s symmetrical AWD system. This system provides a balanced distribution of power between the front and rear wheels, improving traction on slippery surfaces and enhancing overall control. For families who need a reliable vehicle during winter months or for off-road trips, the Ascent’s AWD system is a valuable asset.

For those who enjoy a bit of adventure, the Ascent includes Subaru’s X-MODE system, which optimizes engine output, transmission ratios, and other parameters to improve control on slippery or uneven terrain. Paired with 8.7 inches of ground clearance, this feature makes the Ascent more than capable of handling dirt trails and rocky paths, making it a versatile choice for outdoor enthusiasts.

Despite its size, the 2023 Ascent manages respectable fuel economy figures for its class. With an EPA-estimated 21 mpg in the city and 27 mpg on the highway, the Ascent proves that families can enjoy a spacious vehicle without a significant fuel penalty.

The 2023 Subaru Ascent is designed with family comfort in mind, offering three rows of seating with room for up to eight passengers. Available in a seven-passenger configuration with second-row captain’s chairs, the Ascent’s interior is versatile and adaptable for various seating and storage needs.

Each row of the Ascent offers generous headroom and legroom, ensuring a comfortable ride for all passengers. The third row, often overlooked in some SUVs, is spacious enough for adults, making it a practical choice for larger families. The second and third rows fold flat, providing an impressive 86.5 cubic feet of cargo space, which is ideal for family road trips, sports gear, or camping equipment.

Subaru has incorporated high-quality materials throughout the interior of the Ascent, particularly in higher trims. The upholstery options range from durable cloth in lower trims to premium leather in upper trims, catering to both rugged use and a more refined experience. The cabin’s layout and finishes create a feeling of durability and elegance, ensuring that it can withstand daily wear while offering a refined look and feel.

In the 2023 Ascent, Subaru has equipped its midsize SUV with an array of tech features aimed at enhancing the driving experience and keeping all passengers connected and entertained.

At the heart of the Ascent’s technology is the Subaru STARLINK multimedia system, which features a standard 8-inch or an available 11.6-inch touchscreen display. Compatible with both Apple CarPlay and Android Auto, this system offers intuitive controls, easy access to apps, and seamless smartphone integration.

For music enthusiasts, the Ascent offers an optional Harman Kardon premium audio system. This 14-speaker setup provides rich sound quality, ensuring that road trip playlists sound exceptional, whether you’re cruising on the highway or tackling mountain roads.

With up to eight USB ports available throughout the cabin, the Ascent ensures that passengers in all three rows have access to charging for their devices. Additionally, the Ascent includes Wi-Fi connectivity, keeping the whole family connected on the go.

Subaru has a long-standing reputation for safety, and the 2023 Ascent upholds this commitment. Subaru’s EyeSight Driver Assist Technology is standard on all trims, and the Ascent is loaded with both passive and active safety features.

The EyeSight system includes pre-collision braking, lane departure and sway warning, adaptive cruise control, and lane-keep assist. These features work together to provide added peace of mind, especially in high-traffic conditions, helping to reduce driver fatigue and enhancing overall safety.

In addition to the EyeSight suite, the Ascent offers an available DriverFocus Distraction Mitigation System, which uses facial recognition to detect driver fatigue or inattention. There’s also blind-spot monitoring with rear cross-traffic alert and a 360-degree Surround View camera system on higher trims, providing a full picture of the vehicle’s surroundings for enhanced parking and maneuvering.

The 2023 Ascent has earned high safety ratings, making it an appealing choice for families. It has received a Top Safety Pick+ rating from the Insurance Institute for Highway Safety (IIHS), and the National Highway Traffic Safety Administration (NHTSA) has given it a five-star overall safety rating.

The 2023 Subaru Ascent comes in several trim levels, each with unique features and options that cater to various preferences and budgets.

The base trim of the Ascent includes the essentials: EyeSight Driver Assist Technology, a STARLINK multimedia system, tri-zone climate control, and roof rails. This entry-level model is ideal for budget-conscious buyers who still want Subaru’s reliable AWD system and basic technology features.

Moving up to the Premium trim adds more comfort and convenience features, including Wi-Fi capability, blind-spot monitoring, rear cross-traffic alert, and heated front seats. It also includes the option for second-row captain’s chairs.

The Onyx Edition introduces a more adventurous aesthetic with blacked-out exterior accents, unique 20-inch alloy wheels, and water-repellent StarTex upholstery, which is easy to clean and ideal for families with young children or pets.

The Limited trim adds luxury features like leather-trimmed upholstery, heated second-row seats, a power-adjustable front passenger seat, and a hands-free power rear gate. This trim is a great choice for families who want a balance between luxury and practicality.

The top-of-the-line Touring trim offers the most luxurious experience, with exclusive features like ventilated front seats, a Harman Kardon audio system, and a panoramic moonroof, which opens up the cabin and enhances the ambiance.

The 2023 Subaru Ascent competes in a highly contested midsize SUV market. It goes head-to-head with models like the Honda Pilot, Toyota Highlander, and Ford Explorer, each of which offers its own strengths.

Subaru’s commitment to safety, the standard AWD system, and the Ascent’s off-road capabilities set it apart from some competitors. Its fuel efficiency and interior space also make it a strong contender for families and adventurers alike.

While the Ascent has a lot to offer, some competitors offer a bit more horsepower or interior luxury in certain trims. Additionally, some drivers may find that the CVT transmission lacks the responsiveness of traditional automatic transmissions. However, these are minor considerations in light of the Ascent’s overall package.

With a starting MSRP of around $33,000, the 2023 Subaru Ascent is competitively priced in its class. Even at the higher end, the fully-loaded Touring trim remains below $50,000, making it an accessible option for families who want a well-equipped and reliable SUV. Subaru’s reputation for durability and high resale value further enhances the Ascent’s appeal as a long-term investment.

Owners of the 2023 Subaru Ascent often praise its well-rounded mix of functionality and Subaru’s renowned reliability. Real-world experiences highlight aspects such as the smooth handling and confidence-inspiring AWD system, especially in challenging weather conditions. Families particularly appreciate the ample cargo space and thoughtfully designed interior, making it easy to pack up for weekend getaways or manage everyday school drop-offs and grocery runs.

The Ascent's comfort over long distances is a recurring theme in owner feedback, with many families emphasizing how comfortable and roomy the interior feels during road trips. Thanks to its quiet cabin, supportive seats, and advanced sound insulation, the Ascent minimizes road noise, allowing passengers to enjoy conversations and entertainment without distraction.

Subaru’s reputation for reliability extends to the Ascent, with many owners reporting low maintenance requirements and dependable performance over time. Subaru’s extended warranty options and reasonable maintenance costs add to the Ascent’s appeal as a long-term family vehicle, providing peace of mind to owners. With its solid reputation and positive customer feedback, the Ascent continues to rank highly among midsize SUVs for those who prioritize a dependable vehicle.

The 2023 Subaru Ascent is also part of Subaru’s ongoing commitment to sustainability, as the company has prioritized environmentally responsible practices throughout its manufacturing process. Subaru’s Lafayette, Indiana, plant, where the Ascent is built, has achieved zero-landfill status, meaning 100% of the waste from the manufacturing process is recycled or reused. This initiative underscores Subaru’s focus on minimizing its environmental footprint.

Beyond the zero-landfill production, Subaru has been actively involved in initiatives like “Subaru Loves the Earth,” which partners with environmental organizations to promote conservation and reduce waste. Owners of the Ascent can feel proud knowing their vehicle’s manufacturer supports programs that benefit the environment and contribute to preserving natural habitats.

While the 2023 Ascent may not be a hybrid or electric vehicle, it maintains respectable fuel economy for a three-row SUV, helping to reduce emissions compared to other models in its class. Subaru’s engineering innovations aim to balance power with fuel efficiency, ensuring that the Ascent is a practical choice for families who want both performance and a lower carbon footprint.

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