Meet the Ford Fathom: Ford's New Midsize Electric Truck
Ford has introduced the Fathom, an all-new midsize electric pickup, and it is already one of the most talked-about Ford announcements in years. It has a name, a starting price, and a clear mission: bring a real Ford truck to a wider range of drivers at a price that stands out. Here is a general look at what the Fathom is, what Ford has shared so far, and what is still to come, from Kunes Ford of Antioch in Antioch, Illinois.
A Midsize Electric Truck at a Price That Stands Out
The Fathom starts at $28,350 MSRP with the standard-range battery (plus a $1,595 destination and delivery charge, before taxes, title, license, and dealer fees), which makes it the most affordable electric vehicle Ford has built. It seats five, and Ford projects more passenger room than a Toyota RAV4 in a package that is still easy to park. That mix of size and price makes it a natural fit as a daily driver, a work truck, or a second family vehicle.
Technology and Features
Ford says every Fathom will be BlueCruise capable, which means hands-free driving on compatible highways (see Ford's disclosures for conditions). Standard features include a Digital Key, which lets your phone act as your key, along with Apple CarPlay and Android Auto, a large touchscreen, and bidirectional charging capability. The goal, by Ford's own description, is a truck with the technology people actually ask for, without the high price tag that has kept many drivers away from electric vehicles.
Charging at Home and Powering Your House
Bidirectional charging means the Fathom can send power back out, not just take it in. When a home is properly equipped, that can mean backup power for essentials like lights, a refrigerator, and Wi-Fi during an outage, and it may open the door to savings by using stored energy at peak rates. Home equipment, installation costs, and utility programs vary, so plan to talk with an electrician and your utility before you count on it.
Built in Kentucky on a New Platform
The Fathom is the first vehicle on Ford's new Universal Electric Vehicle platform, the foundation Ford is building its next generation of affordable electric vehicles on, and it will be built at the Louisville Assembly Plant in Kentucky. The name comes from the classic unit of measure at sea, roughly the span of a sailor's outstretched arms and a way to gauge how deep the water runs, which Ford chose to suggest a roomy, welcoming truck with more going on beneath the surface than you might expect.
What Ford Has Not Shared Yet
Ford has not released official EPA range figures, battery details beyond the standard-range pack, trim levels, or a full spec sheet, and the full design reveal is still ahead. Reports mention a range target of around 300 miles, but that figure is not confirmed and may apply to a longer-range battery rather than the $28,350 version. Ford expects to open preorders in early 2027, with deliveries later in 2027, and we will share each update here as it arrives. We make it EASY!
Pricing, specifications, availability, and timing are preliminary and subject to change; Ford had not opened preorders or released full specifications at the time of writing. MSRP shown excludes destination and delivery, taxes, title, license, and dealer fees, and the dealer sets the final selling price. BlueCruise requires compatible roads and conditions; see Ford's disclosures. Bidirectional power capability requires properly equipped home hardware and may not be available in all areas. See Kunes Ford of Antioch for current details.
